Why connected cars will change transport forever?
From smart TVs and security systems to wearable technology, consumers are increasingly connecting devices to the internet to enhance entertainment, save money, and bring convenience to their busy lifestyles. And with cars now joining this growing Internet of Things, private transport is set to change forever.
Whilst many cars already exist with connected features, enabled by 4G or OBD II dongles, the ownership of connected cars will accelerate in 2019 with the rollout of 5G, so much so, that by 2020, 30 million cars will be sold with embedded technology.
Car connectivity allows other innovative technology, such as artificial intelligence and machine learning, to understand and respond to drivers. Powered with information on how people drive, what they like, where they go and what they need, products and services can be tailored to individuals, such as traffic alerts on a user’s route to work.
The vast amounts of data produced by connected cars will drive further developments, with manufacturers optimizing vehicle design based on real-time feedback, tailored insurance based on driver performance, and advertisers targeting drivers with relevant personalized messaging. Automotive data will open up new industries, such as peer-to-peer car sharing –so much so, that McKinsey & Co estimates it will create a market worth up to $750 billion by 2030.
Drivers and passengers will be able to stream music and video, sync with social platforms, and check traffic and weather conditions. Some dashboard infotainment systems already book restaurants and suggest discount rates at local gas stations. Connected cars could check online reviews before booking places to stay en route, and order from drive-through outlets using past purchase information. Automotive cryptocurrencies will enable cars to pay for gas, road tolls and even taxes.
Safety and security benefits are also a major factor; the European Union now requires all new cars to be equipped with eCall technology that sends an SOS to emergency services in the event of a serious accident. It gives the vehicle’s position, even if the driver is unable to make a call. As well as responding in an emergency, connected cars can also be used for accident prevention, warning drivers of black spots or issuing reminders for them to rest.
Connectivity will significantly enhance efficiencies in vehicle and fleet management, with owners able to check real-time fuel levels, tire pressures, and emissions. They can locate the car if it is stolen and immobilize the engine, assuming it is stationery. IoT upgrades will manage vehicle servicing by reminding owners when checks are due, and check service center schedules for available time slots.
Working hand in hand with smart cities, connected cars will leverage connectivity in traffic management systems, re-routing vehicles around gridlocked areas and connecting to devices such as stoplights to keep traffic moving. Ford is already equipping its cars with cellular vehicle-to-everything technology to improve traffic flow.
Overall, connected cars and secure automotive networks will understand and respond to their drivers’ needs, providing safety, convenience and entertainment. This new wave of connectivity will fuel one of the biggest revolutions in private transport since the introduction of the automobile.
However, to fully enjoy the benefits, a range of technologies including blockchain, deep learning based artificial intelligence, quantum hash encryption, endpoint protection and cloud-based intelligence will be needed to safeguard security in automotive networks.